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What Is Picks & Pans?

Picks & Pans (P&P) reflects our evaluation of individual OTC health & beauty care products from the point of view of how well developers have positioned and executed on their product concept, what they claim, and how much price/value they offer the consumer. This approach is unique.  Unlike most other rating systems P&P's are not meant to directly reflect or predict the consumer's interest in the product. As such the audience for P&P's is the manufacturers themselves, both originators and competitors, and possibly others, such as retailers who face stocking or destocking decisions. P&P's rate products with an overall thumbs up or down based mostly on the professional presentation of the product and its price/value relative to similar offerings.

Selsun Blue Moisturizing Dandruff Shampoo, 1% Selenium Sulfide, 11oz Bottle PDF Print E-mail
July 02, 2010 by Tim Riker   
Selsen Blue Moisturizing
Selsen Blue Moisturizing Dandruff Shampoo, 1% Selenium Sulfide, 11oz Bottle
  • $6.84*
  • $0.62/oz* [1.9x Equate/oz or +$3.20 Unit]
  • $0.62/oz* [1.9x Head & Shoulders IT/oz or +$2.12 Unit]
  • 1% Selenium Sulfide in suspension
  • Muddy, deep sea green, single-phase formula
  • Poor lather, pleasent odor
  • Claim: "Conditions and moisturizes your hair"
  • Claim: "Moisturizes and soothes"
  • Claim: "Healthier Hair, Healthier Scalp"
  • No dandruff claim made on package
  • No 1-800 number on package
  • No website address on package
  • Sample expiry 4/13, or 22 months
  • Adequate, but unappealing, formulation
  • H&S Intensive Treatment elegant formulation at lower cost

* = Walmart pricing, 6/18/2010

 

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On Point Advisors, LLC, or its affiliate OTC Product News, provide unbiased opinion on companies, products and events in the OTC industry and receive no financial incentive to promote or influence its opinion of any company or product, and disclose and disclaim any potential conflict of interest herein  (Read full disclaimer)

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