| P&G's Pritchard Offers Manifesto for the Creative Class, Ad Age |
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| June 22, 2012 by Donald Riker, PhD |
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June 21, 2012
![]() P&G fights its obsessive compulsive disorder; tries to take on more risk in ad copy; but are they treating the primary disease? Too little too late? |
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P&G's Pritchard Offers Manifesto for the Creative Class, Ad Age











